Tagged With: marketing
Building Your Company’s Vacation Rental Inventory
Building a vacation rental inventory for your management company follows many of the same techniques that real estate agents use for obtaining new listings. It’s all about building your professional and personal contacts, networking, farming, salesmanship, and performance. Search Engine Rankings Maintaining a high rank in the search engines is crucial to successful property recruitment. New prospects will want … Continue reading
Marketing Your Vacation Rentals With Video
Video marketing isn’t anything new to vacation rentals, but the importance of including a video campaign as part of your overall marketing strategy is more important than ever. Search engines love video just as much as humans do and vacation rental managers and owners are using video to showcase properties and promote their businesses with great success. Here are a … Continue reading
Preparing Your Property For The Vacation Rental Market
The vacation rental market is one of the fastest growing segments of the lodging industry. The slowdown in real estate sales has forced property owners to look for creative ways to generate income in order to wait out the market. If you own a home in a popular resort area you may want to consider converting … Continue reading
Vacation Rental Marketing – Internet and Social Media
The growth of the vacation rental industry is a direct result of the internet phenomenon. It has never been easier to reach out to potential renters and advertise vacancies. The trick is knowing where to spend your time and money for maximum effect. The following is a primer on internet marketing. If you don’t have an … Continue reading
Vacation Rental Marketing – Getting Started
In todays competitive vacation rental market it’s all about marketing. You can’t just list your property with a property manager or on a directory and expect the same occupancy rates you were getting in years past. You have to be creative, innovative, consistent, and focused. Here are a few tips to get your marketing campaign off the ground. The … Continue reading
The Big Bear Vacation Rental Market
Vacation rentals have been a popular lodging choice in Big Bear for decades. What was once a cottage industry with just a handful of players has turned into one of the most competitive vacation rental markets in all of California. With the advent of the internet the Big Bear vacation rental market has exploded into … Continue reading
Vacation Rental Services
Vacation rental management is a unique blend of property management, real estate marketing, and hospitality services. With the right mix of knowledge, time, and effort, your vacation rental can generate enough income to cover expenses and possibly show a profit. Unfortunately, the real estate meltdown has forced many property owners into the rental market, unprepared for the realities of property management and … Continue reading
Preparing Your Property For The Rental Market
The vacation rental market is one of the fastest growing segments of the lodging industry. If you own a home in a popular resort area, convert your property into a vacation rental and generate income when you’re not using it. Here are a few suggestions to help you prepare your property for the rental market. … Continue reading